InTouch Podcast #16
Hosts: Andrew Michael Arroyo & Gary Giffin
In real estate, mastering follow-up is key to success. Whether you’re experienced or new, maintaining strong client relationships is essential. In our latest podcast episode, we explore Rule Eight from “31 Rules in Seven Steps to Powerful Paychecks,” focusing on the art of follow-up.
A standout strategy discussed is the Ten Touch Follow-Up Rhythm Method. This approach involves contacting a prospect ten times over ten days using phone, text, and email. The goal is to discover each client’s preferred communication method to make your outreach both effective and respectful.
Our co-host, Gary, highlights the value of face-to-face interactions, emphasizing how in-person meetings often create a stronger impact than phone calls or texts. He also shares his networking strategy—attending events where he can connect with multiple people and organizing his schedule around these opportunities.
Discipline and time management are crucial for successful follow-ups. Setting realistic goals and sticking to a schedule can prevent burnout and keep your outreach consistent. The episode introduces the SMART method (Specific, Measurable, Attainable, Realistic, and Timely) to help manage follow-up frequency effectively.
The conversation also stresses the importance of offering value. Whether it’s recommending a trusted service provider or being a supportive presence, building relationships based on mutual benefit can lead to lasting success.
The key takeaway: persistence balanced with respect. After using the Ten Touch Method, if there’s no response, it may be time to move on to more engaged prospects.
Ready to improve your follow-up game and strengthen client relationships? Tune in for practical tips that will help you thrive in your real estate journey.
